Links are first and remain a major factor in evaluating the search engines like Google for ranking websites in their targeted results. Nowadays, links remain the most important external factor for ranking but with the difference that after the recent changes in the algorithms of search engines, they already have the ability to assess their quality and give a positive or negative influence on the positioning of your website in their targeted results.
Let us recreate a life situation to describe exactly how search engines determine the quality of the low-quality links to your site.
Consider that you are sick, who would you trust more for an advice? Whether from the advice of 5 doctors or fifty people randomly with different professional skills? We assume you will trust the doctors unless you have had a bad experience with them.
Finally, we can make the following conclusion: Although you have consulted fewer people, you have received expert answers. These are quality opinions.
Similarly, the search engines themselves count the links to your site. The only exception makes connections with - nofollow option. Quality links give more weight than poor ones.
Now probably you are asking yourself the question - what is a quality link?
Unfortunately, this phenomenon is one of those things that makes it easier to sense than to see it. However, this is our job! But surely if you have a link from a reputable web site, you will get more weight than a comment from a blog site.
Link content and why its meaning is so important?
Lets open one of the most famous world websites like Amazon.com. It probably has million links towards itself but even though it isn’t ranked with the keyword “construction”, its power is in the “books” section. You are probably asking why? The answer is quite simple- positively, someone has put link different of those with the “books”, but even though they sell books.
The search engines themselves see every link on a certain way that people describe a specific link toward another website.
For SEO optimization is very important the correct construction of the links, so that they make a positive effect on your website. Choosing us as your partner for this service, we guarantee you that we are going to take the most correct methods possible.
To sum up, for the link content, imagine that this is the way websites describe other websites, this is like when in the real life someone says that you are a professional in the construction services.